d&b audiotechnik

A Crystal Clear Promise

Industry
Technology
Category
Brand Experience
Scale
Enterprise
ISE Barcelona and NAMM California are the two shows that set the tone for the global pro audio industry. Every player, every innovation, every partner and client: all of it, in one room, at once. Competition is fierce, pressure is high, attention has to be earned. This year, we wanted to earn more of it than anyone. So d&b went all in on its core competencies — incredible sound for every listener,
delivered by the most accurate planning tools and the most efficient and reliable products on the market. We turned those into a holistic brand experience that showed the benefits and the beauty of d&b's connected hardware and software universe as a crystal clear promise towards everyone.
Speaker presenting d&b’s “Every Sound, Every Listener” concept on stage.
Audience member watching the presentation under purple stage lighting.
Crowd gathered in front of an immersive green audiovisual installation
Abstract purple and blue glass forms floating among illuminated circular shapes to form db logo.
Close-up of d&b loudspeakers connecting with subtle orange lighting details.
Presenter speaking beside a large colourful generative visual at the event.
“Feral was invested and excited from day one — they matched our passion like they were part of the d&b family. The result is polished, professional and really fucking cool!”

James Riches Product Marketing Manager

Credits

Conception & Direction
Feral Brands
Art Direction
Karol Gadzala
Messaging
Sam Lightfinch
CGI & Motion
Yan Hirschbühl
Sound Design
Julien Carbou